So we talked about
before that there's five approaches in
understanding motivation. And one of these
approaches is called Maslow's hierarchy of needs. And it's actually broken
down into a pyramid. So it looks just like this. And it was created by famous
psychologist named Maslow. So Maslow said
that we have needs that need to be fulfilled
in a specific order. And it has to start from
the bottom of the pyramid all the way to the top. So our most basic need is
our physiological need. So this can include anything
from food, water, breathing, sleep. All of these are essential
needs to survive, basically. The second level is
our need for safety, so safety of resources,
safety of employment, safety in our health, property. So all of these are
basic needs as well. But they can only
be fulfilled when our physiological
needs are fulfilled. So we call these two
levels the basic levels. Now, he went on to
name a third level, and this is our level of
love, our need for love, our need to belong, our need
to have friends and family. So this level of needs is
what we call our social needs. The fourth level is our need
for esteem, self-esteem. So we like to feel
confident and have a sense of achievement
in what we do. So this level is called
our level of respect. We like to gain
respect from others when we reach this level. And the last level is
called self-actualization. It's a big word,
but it's basically our need for wanting
morality, a sense of morality, a need for acceptance
and also creativity. So we call this
our full potential. So think of this as
climbing Mount Everest. You have to start at the bottom. But then, along the
way, you're going to have different checkpoints. Each of these
checkpoints are managed by all the Sherpas
on the mountain. You can't go from the
bottom to the next level unless you check
in with the Sherpa, and he makes sure that you're
OK, you've eaten properly, you're getting enough
rest, and only then can you jump to the next level. Again, a Sherpa there
at the higher level is going to check and make
sure you're breathing OK, you're getting enough
oxygen, and so on. So you get to the
next checkpoint and the next checkpoint,
and finally, you're at the top, where
you've realized your maximum potential. So this is called Maslow's
hierarchy of human needs.